Monday, 14 December 2009

Music Video Project: Ammendments

Pre-Production
Originally, we had planned to use a male unsigned artist, however the mp3 file that was required was not good enough quality to use. We did attempt to record the song in better quality in the music studio, however our artist turned up late to record and only gave us the instrumental part of the song and not the lyrics. This was insuffient therefore to use for our music video, which meant all of our planning (storyboards, what wehad of the treatment) went to waste and we were back to square one with the deadline 4 days away.
We proceeded to look at unsigned bands and music on unsignedbandweb.com and came across Chris Cohen. We listened to "If you only knew" and began brain storming possible ideas for that track. Our teacher gave us consent to use the track and have since contacted Chris Cohen seeking permission to use the track, and have actively begun planning as the previous artist and planning going to waste has meant we are two weeks behind, and have had to ask for an extended deadline to meet and complete all necessary planning as soon as possible. We don't want to fall far behind and lose time on the shooting schedule as this will leave us rushing to complete the project, which we don't want as this could affect the quality of our video.

Production
During the production process, when experimenting with camera movement, we found that for certain shots the lighting or the movement was ineffective. Such a shot was the shot of the male character walking towards the door to meet the female character. Originally this shot was to be an over the shoulder shot however we felt the camera does not track his movement well enough in this shot. Therefore we felt a tracking shot was more effective and also this shot allows variance for types of shots in our video.
A shot where we found the lighting was effective was when the male character stands at the door on his own. We had not planned this shot, however with the inclusion of this shot in our video, it allows us to pull away from the story narrative of the video which will add to the appeal of the video and help our audience understand his thoughts and emotions.

Post-Production
By editing the footage together and trimming what we needed with the razor tool in adobe premiere elements, we found ourselves short on footage. We had to be creative and booked out a camera and shot extra footage we could use. We felt it would be suitable to shoot footage to show the male character's journey home after the argument as this area of the video in previous planning was skipped completely, and it would have been difficult to expand the other footage in such short notice at previous locations. As we shot we deemed it appropriate to include a long shot as we had not previously used any of these in the video, likewise with the close tracking shot of the male characters face. Again, this adds to variety of shots and appeal to the audience. By including establishing shots as cut aways, this allowed us to be creative with lighting and make our video look more artistic. Such artistic shots that included the birds served the purpose of isolation, each charactedr being alone; which when combined with the sign post, represented the possible avenues the characters could go down to resolve the relationship and all the thoughts in their mind and feelings. These at the end of the video converts to two birds to show the characters in unison once again and a saved relationship, also representing this is the shot of the two arrows of the sign post pointing to the one sun (common purpose).

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